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Buy Ty in book or audio form so you can keep The Coach handy at all times!
"There was not one individual who did not improve their skills, no matter what level they started."
You are just one click away from improving your executive presentation skills.
Excerpts from Ty's book, The Million Dollar ToolBox. Check it out.
America's top presenter offers free tips on a range of subjects from the proper use of PowerPoint to how to be a master of ceremonies.
One-On-One
In these competitive times, I'm seeing a growing interest in our one-on-one coaching services both in the Charlotte office and from Patty Wright-Ferrini and John Brady in our New York office. Anne, in particular, has been spending an increasing amount of her time working in this arena.
She was working individually with members of the sales team at Rodgers Builders to get them ready for a multi-million dollar pitch. And then the company asked her to come in to provide a critique of the group's final rehearsal. The results, she says, were amazing. Call us at 1-800-336-2693, or visit our website to learn more about our
personal coaching services.
Ty's Greatest Hits
All of our products now are available on CD. On our website, you'll
find Ty's CD books like Visions: From The Leaders of Today For The Leaders of Tomorrow, How To Double Your Power, and What I Teach America's Leaders.
ESI Grads Only
Our Excellence In Speaking Institute Advanced course - scheduled for September 29 - 30 in Charlotte - has a few seats still open. If ESI is about discovering what tools you have in your toolbox, then
ESI Advanced is about sharpening those tools for best results. Our clients tell us that this is an excellent course for sales teams to take together. ESI graduates only.
Training Day
You've cut your business expenses aggressively. You're looking hard at ways to increase revenue. The economy is still sluggish and not giving your company much of a boost. So when we claim this is an ideal time to invest in training your people, your response might be, "Are you kidding?"
Pat and I just wrote a piece advocating more executive training. It was in the Charlotte Business Journal last week.
Take a look.
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Hi.
I hope you are well. Here at Ty Boyd Executive Learning Systems, we're having a busy summer. Daughter Anne has been increasingly busy with personal coaching clients. Our New York office is up and running, and we're getting ready for our Advanced ESI session in September. You'll be hearing more about all of these things.
This month we're starting a series on The Top Five Things I Have Learned. This is an outgrowth of a speech I gave recently to the Region 8 Toastmasters. And, we have a special guest article from friend Jeffrey Gitomer. If you haven't met Jeffrey, get ready for some insight on overcoming objections from one of America's best salesmen.
What are we waiting for?
Ty Boyd
ty@tyboyd.com
Five Things I Have Learned
I've been lucky to have the opportunity to meet and work with some of the best top-of-the-line executives in the world. Learned a lot from them, too. Five key lessons stand out from this lifetime of learning, and I'd like to share them with you. These lessons work in life as well as in business.
- It Ain't About You
- Being Perfect Is An Imperfect Objective
- An Ounce Of Passion Is Worth A Lifetime Of Technique
- Intimacy Isn't Just Victoria's Secret
- Get Real
Today, let's tackle It Ain't About You. I learned this back in the 1980s when I was hosting and speaking at a series of presentations with people like Dr. Norman Vincent Peale, Art Linkletter, Zig Ziglar, Paul Harvey, Don Hutson, Ira Hayes and Cavett Robert, the founder of the National Speakers Association.
  "Wow! What a tremendous experience...way beyond my expectations. You and ESI are the best!"
Ira, Cavett and I were in Kansas City talking about the tricks of the speaking trade. Cavett tells us that he has discovered the answer to fear of giving presentations. Well, you can bet we wanted to learn the answer to that one!
"If you remember that your presentation is not about you, it is about the audience," Cavett told us, "you can reduce the anxiety you feel before a presentation."
He didn't say, you'll notice, that you won't have any anxiety. You still have some, but that can work to your advantage. That, however, is a discussion we'll have another time.
Cavett says that if you focus on yourself, rather than the needs of the audience, you'll worry too much about trying to achieve perfection. No presenter can reach that standard. But, if you focus on the needs of your audience, your anxiety level goes down and you heighten the possibility of making a successful connection with your audience.
This lesson goes beyond speaking. This is also a rule from Marketing 101. Companies that beat their chests, announcing how great they and their products are, never succeed like the ones that find out their customers' needs and focus on them to a fault.
I think it works in personal relationships, too. So, remember one of the greatest lessons I have learned: It Ain't About You.
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Objection Prevention. A New Way To Enjoy Safe Sales.
By Jeffrey Gitomer
There are no new objections. You've heard them all before. Whatever business you're in, there are between five and twenty reasons why the customer won't buy now.
I know a salesman who will appoint people on one condition - that they will either say yes or no at the end of his presentation. They are not allowed to say "I want to think about it" or he won't make the appointment. A bit far fetched, but the concept is right. Prevention is the best way to overcome objections.
My 10-step process is the answer to safe sales.
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